1-min bio.

Hi I’m Shi.
I’m a product designer based in Singapore.

I’m currently the Senior Creative Designer at Saleswhale (YC16), where I have worked on refreshing the marketing website, expanding the brand identity system, led and facilitated design sprints.


I enjoy working in the B2B SaaS space and believe my background in agencies (across both creative + account management roles) have helped hone my knack for storytelling. I am also interested in conversations on design, tech and mindfulness and have created a piece of artefact for facilitating a mindfulness workshop titled A Grassroots Approach to Improving Self/Tech Balance as part of my MA thesis at Hyper Island.


View Resume ^︎︎

toolbox. 

Skillset


Main craft

UIUX
Visual Design
Prototyping
Design thinking facilitation

Soft skills

Strong sense of empathy
Love for documentation
Producer mindset

Tools


Design and feedback

Figma
Adobe Creative Suite (mainly Photoshop and Illustrator)

Content Strategy

Buffer
Headliner
Anchor
Canva

Project Management

JIRA
Notion
Asana
Trello

Facilitation

Figma + Miro

Experience


Product Designer Saleswhale ⬝ Jul 2021 - Present 

Senior Creative DesignerSaleswhale ⬝ Oct 2019 - Present ⬝ 1 yr

Digital DesignerIgloo (Insurtech) ⬝ Jul 2019 - Oct 2019 ⬝ 3 mos

Freelance Creative
Jan 2019 - Jul 2019 ⬝ 7 mos

Account Manager
RHAD ⬝ Apr 2018 - Dec 2018 ⬝ 9 mos

Account Servicing & PlanningDDB ⬝ Dec 2017 - Mar 2018 ⬝ 4 mos

Visual Design & Project ManagerKnuckles & Notch ⬝ Jun 2017 - Dec 2017 ⬝ 7 mos

Mid-Level Designer Yellow Octopus ⬝ 2014 - Mar 2016 ⬝ 2 yrs

Designer
kiiin ⬝ 2011 - 2014 ⬝ 3 yrs